UTM Builder

Free UTM builder · Google Analytics ready · Zero data stored.

Campaign Information

Tracking Link

UTM tracking link will appear here.

Click "Create Link" or fill in the fields; link will update automatically.

What Are UTM Parameters?

Understand the 5 UTM parameters to track your marketing campaigns effectively

utm_source

Traffic source — where users come from. Examples: facebook, google, newsletter.

utm_medium

Marketing channel — the type of advertising. Examples: cpc, social, email, referral.

utm_campaign

Campaign name — identify the specific campaign. Examples: black-friday, launch-2026.

utm_term

Keyword — used for paid search ads. Examples: trading, forex course.

utm_content

Content — differentiate ad variations. Examples: banner-a, cta-hero, video-15s.